With the ongoing trend of SUVs in the global automobile market, spanning general brands, luxury labels, and even high-end supercar manufacturers, many have introduced SUV models to capture this market share. Rolls-Royce Cullinan stands out as a notable example.
Although Rolls-Royce Cullinan, launched in 2018, wasn’t a market pioneer, its specifications and presence are as commanding as its four-door sedan siblings, solidifying its position in the market. Surprisingly, this vehicle can also undergo modifications. Mansory, a renowned performance car modification brand, recently introduced Linea D’Arabo, a modified version of the Cullinan, as part of the factory’s Atelier project. This endeavor, spearheaded by founder Kourosh Mansory, aims to create a distinguished representative car, displayed in designated showrooms worldwide like in Dubai.
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The latest exhibit showcased another modified Rolls-Royce Cullinan, named Linea D’Oro, with only one custom-built car, not for mass production. Linea D’Arabo and Linea D’Oro are quite similar; however, Linea D’Arabo incorporates extensive gold and copper-colored trims throughout the body, from 24-inch forged wheels to window frame trims, the water tank guard, underbody protection strip, outer door handles, and the iconic Spirit of Ecstasy at the front. The interior features abundant carbon fiber elements, complemented by high-grade black leather seats adorned with Arabic script in gold-bronze fonts, extending across the center console, instrument panel, door panels, canopy, and steering wheel, exuding a truly luxurious feel.
Apart from the exterior and interior reinterpretation, Mansory also upgraded the power system, retaining the original car’s 6.75L V12 twin-turbo engine. By reprogramming the ECU data, the power output rose from the original 571hp/86.7kg-m to 610hp/96.9kg-m, rivaling that of supercar models. The Mansory Linea D’Arabo exhibited at the factory’s Dubai showroom, with no confirmation regarding plans for mass production.
